This course examines the various marketing approaches used to attract customers, analysis various sales strategies used in determining such concepts as target markets and close rates. It examines the emerging forms of social media in terms of effectiveness and methods and means of optimization. The course will also explore the various ways businesses respond to media inquiries through the management of such systems as sales forces, phone banks, customer service and on-line responses.
If you’re interested in analyzing, classifying and summarizing financial reports and other similar documents, or are looking to progress into accounting management, with emphasis on basic accounting skills and advanced focused training on cost accounting and principles of business law, this is the best degree for you to get started on this path.